Dornbracht showroom

Neuchâtel

 

Year: 2023
Assignment: Design , tender and implementation planning
General management: Jean Philippe Gross
Client: GROSS & ARTIG, Baden

 

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A new showroom was developed for Dornbracht’s Swiss brand presence, featuring a clear spatial structure and curated spatial sequence. The layout includes a mood area, a central lead bathroom, and themed alcoves that offer a differentiated experience of products and materials.

 

The centrally positioned meeting zone is defined by a bold, colored canopy and serves as a communicative focal point. The material concept relies on subdued natural tones, reflective surfaces, and selective color accents that enhance orientation and highlight the products.

 

The bespoke furniture elements were developed specifically for this project and are conceived as an integral part of the overall design. Monolithic volumes with organic contours guide the flow of movement and integrate seamlessly into the material and color concept.

 

The spatial design translates brand values into a precisely crafted platform for product presentation and consultation.

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Photo: Hannah Reusser